We call every single customer and thank them. New Jersey is one of the only states that allows you to record your calls so I’ve been able to go back and listen to some of these phone calls. I would call customers and tell them thank you, but they hung up because they thought they were going to be sold something. A lot of our customers are actually calling us back and apologizing for being rude because they thought there was going to be a catch.
We’ve become really cynical, because we’re all in sales mode. I truly believe in my heart that a lot of people are putting a lot of effort and oomf into planning their wedding then putting energy into their marriage. I truly believe that is the analogy of how people are treating their business and marketing tactics. I think about this every day.
Family 1st! but after that, Businessman. Just a guy that Loves the Hustle, People, wine and the NYJets. Check out the new site, and tell me what you think at http://garyvaynerchuk.com.
You can also find me on Twitter: http://twitter.com/garyvee.
—
Gary Vaynerchuk is a New York Times and Wall Street Journal Best-Selling author, self-taught wine expert, and innovative entrepreneur.